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Trademark Service

Global Trademark Advisory

Trademark and Brand Protection Services Clearance • Prosecution • Portfolio Strategy • Enforcement • Monetization

Our trademark practice encompasses global clearance and prosecution, rights and portfolio analysis, brand protection strategy, infringement analysis, and IP monetization. We help businesses secure and manage trademark rights, mitigate market-entry risks, and strengthen long-term brand value.

Prosecution Clearance, global filings, and well-known marks

Rights Analysis Classification, competitor portfolios, and invalidity evidence

Portfolio Strategy Trademark mapping and brand valuation

Enforcement Cease-and-desist letters and infringement opinions

Monetization Brand value and trademark acquisitions

Global Trademark Clearance and Prosecution

Trademark filing and prosecution in jurisdictions worldwide.
Complimentary pre-filing clearance searches for Taiwan, China, and the United States; searches in other jurisdictions are available subject only to local associate fees.
Assistance with the recognition and protection of well-known trademarks in China.

Trademark Rights and Risk Analysis

Goods and services classification analysis for trademark applications across relevant jurisdictions.
Competitor trademark portfolio and class coverage analysis across global trademark databases.
Evidence searches and analysis in support of invalidity or cancellation actions against competitor marks, using global trademark databases.
Clearance and risk-mitigation strategies, including the development of alternative marks.

Trademark Portfolio Strategy

Trademark landscape mapping and portfolio gap analysis using global trademark databases.
Trademark and brand valuation services.

Trademark Infringement and Enforcement

Drafting, issuing, and responding to cease-and-desist letters and infringement notices across jurisdictions, supported by trademark infringement and likelihood-of-confusion analyses.
Non-infringement analyses and written opinions.

IP Monetization and Trademark Transactions

Strategy and assistance for securing recognition and protection of well-known trademarks in relevant jurisdictions to strengthen brand value.
Trademark acquisitions on clients' behalf, including confidential buyer representation.
Identification of distressed trademark assets, including marks involved in U.S. bankruptcy proceedings, for potential acquisition.
Preparation and issuance of cease-and-desist letters supported by infringement analyses or expert opinions to enforce trademark rights against suspected infringers.

Filing a trademark application is the starting point for brand protection. Through pre-filing searches, trademark classification, and trademark strategy, together with infringement response and valuation, we support the continued protection and use of a brand’s identifying elements as intellectual property in the marketplace.